Solomon personifies wisdom as a virtuous woman calling out in the streets to all who will stop, listen, learn, and follow her words of understanding. She seeks to bless those upon whom her words fall. Yet, in their ignorance, the naïve turn away from her insight. Others mock her perception while others loathe her knowledge. Even so, wisdom offers her spirit of discernment to all who are willing to hear. But beware. Rejecting wisdom’s call ultimately leads to ruin (Prov. 1:24-27). What is at work in the heart that refuses God’s wisdom? Proverbs 1:29 gives us an answer: “Because they hated knowledge and did not choose the fear of the Lord.” Pride and irreverence prevent accepting wisdom’s guidance. We must choose to fear the Lord and to love the knowledge He gives us in His word. If not, we will search for wisdom and never find her (Prov. 1:28). Here is our test: Our attitude and reaction to the gospel of Christ (“the wisdom of God”) tell whether we hear wisdom or despise her (1 Cor. 1:21-25; 3:18).