Through the apostle John, the Holy Spirit draws our attention to the kind of love God has for us. He says to “behold,” to see, be aware of and understand the nature of God’s love that blesses us to be called God’s children. John will go on to proclaim, “God is love” (1 John 4:8). Today, let us behold and understand the depth and breadth of God’s love from three vantage points. (1) God’s love is sacrificial. He “so loved the world” that He gave His Son to be lifted up on a cross to deliver sinners from death (John 3:14-17). Love gives of itself to serve others (see the example of Jesus, Eph. 5:25-27). (2) God’s love is merciful. God’s “great love” is adorned by His “rich mercy” (Eph. 2:4). Love acts out of mercy to relieve others. With tender compassion, God saw our sin dilemma (death, Rom. 6:23) and graciously saved us through faith in Christ (Eph. 2:5-8). (3) God’s love is purposeful. “In this is love, not that we love God, but that He loved us and sent His Son to be the propitiation for our sins” (1 John 4:10). Love takes the initiative; it is neither negligent nor apathetic. As we behold God’s love for us, may we follow John’s appeal, “Beloved, if God so loved us, we also ought to love one another” (1 John 4:11).